Client Relationship Officer Job in Nigeria

CrusaderSterling Pensions Limited, one of the leading Pension Fund Administrators (PFA) in Nigeria, is recruiting to fill the position below:

Job Title: Client Relationship Officer

Location: Nationwide
Employment Type: Contract

Department/Unit: Marketing
Reports To: Branch Head

General Description

  • The primary responsibility will be to develop and execute marketing strategies and campaigns to promote the firm's pension services.
  • You will play a vital role in driving brand awareness, generating leads, and supporting the overall growth of the business.
  • This role requires a combination of creative thinking, analytical skills, and a strong understanding of the pension industry.

Key Performance Indicators / Measurement Criteria
Marketing Strategy and Planning:

  • Develop and implement comprehensive marketing strategies to increase brand visibility, attract new customers, and retain existing clients.
  • Conduct market research to identify customer needs, preferences, and trends, and use this information to inform marketing strategies.
  • Collaborate with the management team to set marketing objectives and establish key performance indicators (KPIs) to measure success.

Branding and Communications:

  • Maintain a strong brand identity for the pension firm and ensure consistent messaging across all marketing channels.
  • Create and oversee the production of marketing materials, including brochures, presentations, website content, and social media posts.
  • Develop and manage content marketing initiatives, including blog articles, white papers, and educational resources related to pensions and retirement planning.

Digital Marketing:

  • Develop and execute digital marketing campaigns, including email marketing, search engine optimization (SEO), search engine marketing (SEM), and social media advertising.
  • Optimize the firm's website for lead generation, user experience, and search engine visibility.
  • Monitor and analyse website and campaign performance metrics using tools such as Google Analytics, and make data-driven recommendations for improvement.

Lead Generation and Conversion:

  • Identify target market segments and develop lead generation strategies to attract potential clients.
  • Collaborate with the sales team to nurture leads and support the conversion of prospects into customers.
  • Track and analyse lead conversion rates, and propose strategies for improving conversion rates and sales funnels.

Relationship Management:

  • Work closely with internal stakeholders, such as pension advisors, sales teams, and product managers, to align marketing efforts with business objectives.
  • Foster relationships with external partners, industry associations, and key influencers to 8. Ensure optimal Power Infrastructure Performance.

Educational Qualifications

  • B.Sc
  • Minimum of 2.2

Work Experience/ Requirement:

  • 1-2 years in a sales/marketing position preferably financial service (PFA or others).

Skills / Competencies Required:

  • Marketing Strategy
  • Digital Marketing
  • Brand Management:
  • Communication Skills
  • Relationship Building
  • Market Research and Analysis
  • Analytical Skills
  • Adaptability and Creativity

Internal Liaison:

  • All Departments

N86,000 / month.

Application Closing Date
29th February, 2024.

Method of Application
Interested and qualified candidates should send their CV to: with "Client Relation Officer_[Location]" as the subject of the email.