Social Media Specialist Job in Nigeria

 SMNaija is a leading new media publisher in Nigeria, keeping you connected to real-time news, entertainment, sports, and more across diverse platforms. We curate captivating content, including videos, articles, and interviews, across social media, offering a one-stop hub for your daily fix. With SMNaija TV, dive deep into exclusive interviews with your favorite celebrities, enjoy behind-the-scenes footage, and explore the latest entertainment trends.

We are recruiting to fill the position below:

Job Title: Social Media Specialist

Location: Ogba, Lagos
Employment Type: Full-time

About the Role

  • As a Social Media Specialist at Social Media Naija (SMNaija), you'll play a pivotal role in expanding our online presence and engaging our audience across various social media platforms.
  • We're seeking a social media-savvy individual who can leverage the right tools and support to generate millions of followers and subscribers for our platform.


  • Develop and implement social media strategies to increase followers, engagement, and brand awareness.
  • Create and curate engaging content for social media platforms, including news updates, videos, and behind-the-scenes footage.
  • Monitor social media channels for trending topics and opportunities to engage with our audience.
  • Manage SMNaija's social media accounts, including scheduling posts, responding to comments, and engaging with followers.
  • Collaborate with the content team to align social media content with overall editorial strategy.
  • Analyze social media metrics and insights to track performance and optimize content strategy.
  • Stay updated on social media trends, best practices, and platform updates.
  • Explore partnerships and collaborations with influencers and other brands to expand our reach.

Requirements and Skills

  • Proven experience in social media management, preferably in the media or entertainment industry.
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Excellent communication and writing skills, with the ability to create engaging content.
  • Creative thinker with a passion for storytelling and visual content.
  • Ability to multitask and manage multiple social media accounts effectively.
  • Proficiency in social media management tools and analytics platforms.
  • Knowledge of SEO principles and content optimization strategies.

Additional Preferred Qualifications:

  • Experience with video production and editing.
  • Previous success in growing social media followership and engagement.
  • Familiarity with Nigerian entertainment industry trends and culture.
  • Certification in social media marketing or digital marketing.

N70,000 - N90,000 / month.

Application Closing Date
26th February, 2024.

How to Apply
Interested and qualified candidates should send their Resume and a Cover Letter outlining their relevant experience and why they are a good fit for the role to: using "Social Media Specialist Application" as the subject of the mail.


  • Join Social Media Naija (SMNaija) and be part of our mission to deliver real-time news, entertainment, and engaging content to our audience across Nigeria.
  • Be a driving force in shaping our online presence and connecting with millions of followers and subscribers.